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Digital Content Manager

Alexandria VA

NACS, the association representing the convenience and fuels retailing industry, seeks a Digital Content Manager to generate and strategize content across multiple platforms. Our ideal candidate is a curious writer with a digital-first mindset and a penchant for digging into audience metrics to engage readers and shape our content. This is a fast-paced—and fun—job with lots of room to grow!

The Digital Content Manager guides the content, consistency and editing of the award-winning NACS Daily e-newsletter and contributes to other NACS Media platforms, including NACS Magazine, and social media. The Digital Content Manager is part of a small but growing, dynamic content team that develops and executes org-wide content strategy by working closely with the marketing, education, public relations and government relations departments. This position reports to the Editorial Director, NACS Media Group.

NACS offers a competitive salary and benefits package, casual dress environment and friendly co-workers. Our culture encourages open communication, professional development and collaboration with other teams. This is not a telecommuting position. The job is on-site at our Alexandria, Virginia, office.
Responsibilities include:

NACS Daily e-newsletter

  • Work with freelance writers to plan content for NACS Daily and incorporate news and information from stakeholders across the association, including the government relations, research and marketing teams.
  • Edit news, coordinate proofing and post content to the website.
  • Maintain the newsletter’s social media presence on Twitter and Facebook.
  • Stay current with industry issues and breaking news.
  • Track engagement metrics, most-popular stories and circulation.

Social Media/Web

  • Write and promote NACS content through social channels and/or with social campaigns and track key metrics.
  • Collaborate with web project manager and UX design and development manager to plan, post and update organization-wide content at
  • Research and implement new opportunities for expanding content into podcasting, video and other technologies.
  • Serve as member of web strategy team.

NACS Magazine

  • Help research, launch and implement initiatives for expanding digital/online presence of

Big Picture

  • Attend NACS events, including annual U.S. trade show, to do on-site reporting, develop content ideas and build relationships with members. 
  • Assist editorially, as needed, with other content-driven projects.
  • Assist in developing and maintaining editorial metrics for print and digital media platforms.


  • Strong writing and editing skills needed to discover and report on topics of interest to the convenience store industry, including political, retail, human resources and research topics.
  • Skilled in crafting content for digital-first audiences, as well as print.
  • Fluency in social media platforms, including Twitter, Instagram, Facebook and LinkedIn; demonstrated experience with Google Analytics and dashboards such as Hootsuite. SEO knowledge a plus.
  • Some experience entering and updating content in a content management system desired.
  • Self-motivated, flexible and able to meet daily deadlines with grace.
  • Demonstrated ability to work collaboratively across teams in a fast-paced environment.
  • Excellent organizational, time management and interpersonal skills.
  • Familiarity with the Associated Press Stylebook desired.

Education and Experience

  • Bachelor’s degree in Journalism, English, Communications, Marketing or other relevant field required or equivalent experience
  • At least 3-5 years of writing experience, preferably crafting e-newsletters and social media content


  • The Digital Content Manager will work onsite at our offices at 1600 Duke Street, Alexandria, VA. We are walking distance from the King Street Metro.
  • Roughly 10% to 15% travel is required for attendance at select NACS events.

Additional Information

Final interviews will include an editing/proofreading test.

Qualified applicants should submit resume and cover letter to Kim Stewart, Editorial Director, at

Posted April 15, 2019

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