Post a job  |   Subscribe/ Renew   
Capitol Hill jobs
Government affairs, legislative, and policy jobs
Pr, communications, and fundraising jobs
Research, writing, and journalism jobs
Internships
 
Job resources
Home



Jobs Emailed to YOU!

subscribe

Receive urgent jobs right in your Inbox as soon as we receive them. Sign up for our FREE Email Alert service

 


Contact Us :

Betty Brubach
jobs@opajobs.com

Toll Free Phone:
(888) 315-2373

 

 

PR, Communications, and Fundraising Jobs Back to Job Listing



Digital Marketing Manager

Baltimore MD


JOB SUMMARY
The Digital Marketing Manager is responsible for managing and implementing all web content and email initiatives to support the goals of driving earned revenue online and deepening patron engagement for the Baltimore Symphony Orchestra (BSO). This position, reporting to the Director of Marketing, will serve as the primary lead for front-end maintenance of the BSO’s website (BSOmusic.org) as well as email campaigns. Successful candidates must have 1-3 years prior experience in a digital marketing or e-commerce role.

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Perform day-to-day front-end content maintenance of the BSO website and ensure accurate, updated information is available for all patrons.
  • Be familiar with full capabilities of Umbraco, the BSO’s Content Management System, to offer streamlined and efficient solutions to online projects and campaigns.
  • Understand how the website interfaces with our ticketing system, Tessitura, and actively report/troubleshoot issues as they arise.
  • Serve as the primary liaison with website developers to ensure timely and efficient maintenance of the BSO’s website.
  • Responsible for designing, scheduling, proofing and deploying all BSO e-blasts for marketing and other departments.
  • Manage targeted patron email lists to maintain open rates and revenue of BSO e-blasts.
  • Deploy digital signage in the Joseph Meyerhoff Symphony Hall as appropriate.
  • Optimize marketing assets for digital implementation, ensuring all digital marketing is user-friendly and responsive.
  • Assist with planning and implementation of digital ads.
  • Report on digital analytics to the BSO marketing team on a regular basis.
  • Stay abreast of trends and emerging technology in the online marketplace and industry, adjusting the online marketing plan accordingly.
  • Assist with other projects as assigned.

QUALIFICATIONS AND CAPABILITIES

  • 1-3 years prior experience in a digital marketing or e-commerce role.
  • Proficiency with HTML5 is required. Proficiency in CSS is preferred.
  • Experience working with a CMS, preferably with an e-commerce website.
  • Experience with developing, deploying and analyzing email marketing campaigns.
  • Proficient in digital analytic reporting, including but not limited to experience with Google Analytics and Google Webmaster Tools.
  • Experience with search engine optimization and marketing is preferred.
  • Highly organized, methodical and process-driven.
  • Must have a strong customer focus with the ability to identify and distinguish unique customer segments.
  • Have a creative eye and mind for online page layout and digital media.
  • Experience with Tessitura, Umbraco or Prospect2 is a plus.
  • Experience with responsive design is a plus.
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment.
  • Must be a self-starter who takes direction well.
  • Must be a team player with strong communication skills.
  • Ability and motivation to work in creative ways to expand the boundaries of traditional audience services and take advantage of emerging e-commerce technologies.
  • Background in arts management is a plus.

COMPENSATION AND BENEFITS

  • Competitive salary negotiable, commensurate with qualifications and experience
  • Health insurance: three options to choose from; all at low cost to the employee
  • Dental, Life and Long-Term Disability Insurance, paid entirely by the BSO
  • Generous paid time off, including annual, personal and sick leave
  • Two 403(b) plan options
  • Health Savings Account
  • Flexible Spending Accounts, including Medical and Dependent Care
  • Employee Assistance Program
  • Free and/or discounted tickets to BSO concerts

HOW TO APPLY
Submit a cover letter, resume and salary requirements to: marketingjobs@BSOmusic.org, Baltimore Symphony Orchestra, 1212 Cathedral Street, Baltimore, MD 21201. References may be required upon request. Deadline to apply is July 10, 2020. No phone calls please.

Posted June 19, 2020


Back to Job Listing
 
Advertising and Subscription Inquiries: jobs@opajobs.com | 1-888-315-2373 (phone) | 1-888-342-2629 (fax)

Copyright 2007 - 2020 Opportunities in Public Affairs. All Rights Reserved.
No portion of this site may be copied without express written permission from Opportunities in Public Affairs.
$500,000/yr